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Solved: Salmons Stores operates a national chain of women s apparel stores


Attention all fashionistas! Have you heard of Salmon Stores? This national chain of women’s apparel stores is making waves with their latest move. They have recently distributed an expensive catalog to 5000 lucky customers. Read on to find out more about Salmon Stores and their exciting new venture.

Salmon Stores: Women’s Apparel Chain

Salmon Stores is a popular chain of women’s apparel stores that has been operating for several years. The brand is known for its trendy and chic clothing options that cater to women of all ages. Their stores are located throughout the country, making it easy for customers to have access to their fashionable clothing options.

The brand’s clothes are not only stylish but are also of high quality. The clothes are made from premium fabrics and are designed to last. Salmon Stores’ focus on quality has helped them build a loyal customer base that keeps coming back for more.

Expensive Catalog Distributed to 5000!

As part of their marketing strategy, Salmon Stores recently distributed an expensive catalog to 5000 of their customers. The catalog features the latest fashion trends, style tips, and a sneak peek at their upcoming collection. The catalog is printed on high-quality paper and features stunning imagery that showcases the brand’s aesthetic.

The expensive catalog is a testament to Salmon Stores’ commitment to providing their customers with the best possible experience. The brand believes that their customers deserve the best, and they are willing to go the extra mile to ensure that they get it. The catalog is a perfect example of this.

In conclusion, Salmon Stores is a brand that is passionate about fashion and quality. Their commitment to providing their customers with the best possible experience is evident in their latest move. The expensive catalog distributed to 5000 customers is a perfect example of their dedication to their customers. So, if you’re looking to revamp your wardrobe, head to the nearest Salmon Stores and experience their stylish and high-quality clothing options.

Salmons Stores operates a national chain of women s apparel stores

Salmons Stores operates a national chain of women’s apparel stores. Five thousand copies of an expensive four-color sales catalog have been printed, and each catalog includes a coupon that provides a $50 discount on purchases of $200 or more. Salmons would like to send the catalogs only to customers who have the highest probability of using the coupon. The le Salmons contains data from an earlier promotional campaign. For each of 1,000 Salmons customers, three variables are tracked: last year’s total spending at Salmons, whether they have a Salmons store credit card, and whether they used the promotional coupon they were sent.

Create a standard partition of the data with all the tracked variables and 50% of observations in the training set, 30% in the validation set, and 20% in the test set. Use logistic regression to classify observations as a promotion-responder or not by using Spending and Card as input variables and Coupon as the output variable. Perform Variable Selection with the best subsets procedure with the number of best subsets equal to two.

a. Evaluate the logistic regression models based on their classification error.

Recommend a final model and express the model as a mathematical equation relating the output variable to the input variables.

b. For the model selected in part (a), interpret the meaning of the first-decile lift in the decile-wise lift chart on the test set.

c. What is the area under the ROC curve on the test set? To achieve a sensitivity of at least 0.80, how much Class 0 error rate must be tolerated?

Salmons Stores operates a national chain of women s apparel stores


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